AICE MediaStudies

    How does your product use or challenge conventions AND how does it represent social groups or issues?        My project has kept the standard of similar productions as part of the  development. This is most evident in our use of media images of the actor's actions. My use of camera movement was  like in productions as well, as we use shot tracking a lot, whether it's on the ball, the product, or the athlete. However, we deviated from basic conventions by using only non-diegetic sound. Th is commercial was produced to showcase a product that would help athletes and  athletes establish themselves and endure in the world of sport. This commercial shows this group that there is a product that is perfectly adapted to them and their needs.                                                    ...

Finally finished my first big project with my groupmate and it was great. Looking back, the filming of this commercial had some bumps along the way, but we made it in the end. The main problem my group had to change was planning our access to accessories. This is because we do not have a backup plan for the delivery of accessories on many occasions. We also didn't take time into account when filming and sometimes played games, which prevented us from getting the top-notch shot we wanted. Despite this shortcoming, I have improved  a lot by better understanding  the filming shots and better understanding the real difficulties of filming. I also learned a lot in the editing process, especially I had a real idea of ​​how the editing software works on the phone. Those ups and downs made  filming  the project relatively stressful, but I'm still very proud of the end result and the improvements I  made. This project was technically very rewarding  and was based on...

With the addition of audio and transitions, I completed editing my commercial today. When I went to YouTube and started viewing other sports drink commercials, I started looking for music. After a few minutes of searching, I came across the artist tiger blood jewels. I chose this artist since they are relatively unknown but produce excellent music. Because of the author's anonymity, the music appears to be an afterthought rather than the focal point of the video. The music also attracted to me because I prefer music without lyrics, especially in videos because it sets the mood. I found this audio and added it to my audio track, where I started cutting it. I edited it by cutting out the middle of the audio and synchronizing the beat drop with the ad's athletic focus. As a result, I realized that the audio's pitch and speed were insufficient, so I sped it up and lowered the pitch. After that, I tweaked the audio track's positioning to make it work with the video. Then I f...

  Today I began the process of choosing which shots would be included in the final result and in what order they will be placed in the film. I chose to edit this project on the movie because I believed that working with familiar software would allow me to create the best picture possible while learning more sophisticated tools for future projects. Since of the transferability across all of our recording devices, I also chose this program because it would allow my group to effortlessly import the takes we captured. I started by placing the takes in the desired chronological order and moving backwards from there. After I had assembled the clips in this manner, I began to review them and delete those that were clearly unusable in the final output. This meant deleting the worst versions of retakes as well as takes that didn't match the commercial I wanted to show. Some scenes were even completely removed during this process. The most notable example was the removal of a scene in which ...

 On this day my groupmate and I took to the softball field for our second effort to film the outside piece of our business. Today, nonetheless, we came provided with the right clothing and hardware. This readiness likewise showed me and my groupmate's advancement simply in the range of one day. For instance, I and my groupmate likewise improved drastically by more productively recording and by having better understanding regarding where shots will become alright in our end result. This is particularly displayed in the manner I and my groupmate shot the main scene of the day.  The primary scene that we recorded today on the softball field was somewhat upsetting on the grounds that my groupmates constrained nonattendance on our last day of shooting brought about us speeding up the shots of our entertainer spilling and performing ability moves with a soccer ball. To do this my accomplice and I started rapidly by setting up the science by putting the containers of Powerade on the ...